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Midu

3/5 slots for Apr

Kiwe Bank

Banking, Fintech

2025

Kiwe Bank is a next-generation mobile banking application designed for young and tech-savvy users in Egypt.

Kiwe Bank is a next-generation mobile banking application designed for young and tech-savvy users in Egypt.

The platform offers frictionless payments, smart cards, savings tools and a transparent approach to personal finance.

The platform offers frictionless payments, smart cards, savings tools and a transparent approach to personal finance.

Kiwe Bank app hero screen — "Money's New Best Friend" with mobile and card mockup
Kiwe Bank app hero screen — "Money's New Best Friend" with mobile and card mockup

Overview

Designing a unified banking experience for Kiwe Bank

Kiwe Bank is a digital-first financial product focused on simplicity and trust. We partnered with the team to design both the mobile app and the marketing website, creating a unified experience across all user touchpoints.

The Challenge

Turning complexity into clarity

Banking is complex by nature. Our goal was to simplify key interactions, make the product intuitive from the first use, and build a design system that scales across both the app and the website.

Product Design

Designing a banking app people actually understand

We focused on clear structure, fast navigation, and transparent financial data. The result is an interface that reduces cognitive load and helps users quickly understand and manage their finances.

Marketing Website

Extending the product experience to the web

The website was designed as a continuation of the product. We translated the app’s visual language into a web experience that clearly explains the product and builds trust from the first interaction.

Overview

Designing a unified banking experience for Kiwe Bank

Kiwe Bank is a digital-first financial product focused on simplicity and trust. We partnered with the team to design both the mobile app and the marketing website, creating a unified experience across all user touchpoints.

Overview

Kiwe marketing website desktop mockup — "Money doesn't have to be boring"
Kiwe Bank mobile app screens showing balance of EGP 202,435 and Visa card management
Kiwe Visa physical cards mockups

The Challenge

Turning complexity into clarity

Banking is complex by nature. Our goal was to simplify key interactions, make the product intuitive from the first use, and build a design system that scales across both the app and the website.

The challenge

Kiwe Bank app wireframes — transaction detail, email input, stash setup, spending overview, and money request screens
Kiwe Bank early design explorations — four color variations of the home screen showing balance of E£ 202,435

The Challenge

Turning complexity into clarity

Banking is complex by nature. Our goal was to simplify key interactions, make the product intuitive from the first use, and build a design system that scales across both the app and the website.

Product design

Designing a banking app people actually understand

We focused on clear structure, fast navigation, and transparent financial data. The result is an interface that reduces cognitive load and helps users quickly understand and manage their finances.

Product design

Kiwe Bank home screen widgets — transactions list, card management, spending chart EGP 2,537, and stash balance
Kiwe Bank Figma design system — List cell, Button, and Avatar component libraries

The Challenge

Turning complexity into clarity

Banking is complex by nature. Our goal was to simplify key interactions, make the product intuitive from the first use, and build a design system that scales across both the app and the website.

Product design

Designing a banking app people actually understand

We focused on clear structure, fast navigation, and transparent financial data. The result is an interface that reduces cognitive load and helps users quickly understand and manage their finances.

Marketing Website

Extending the product experience to the web

The website was designed as a continuation of the product. We translated the app’s visual language into a web experience that clearly explains the product and builds trust from the first interaction.

Marketing website

Person viewing Kiwe Bank marketing website on desktop — "Card made for you" section with Visa card visual
Person viewing Kiwe Bank marketing website on desktop — "Card made for you" section with Visa card visual
Kiwe Bank website card showcase page — Kiwe Visa card carousel with Explore more CTA
Kiwe Bank website features section — Security, Card, Spending, and Social tabs with "Money doesn't have to be boring" headline
Kiwe website feature pages — Send & Request Money with fast transfers, and Insights with spending analytics and budget alerts
Kiwe website social features — bill splitting screen and "Money can be social too" section with activity feed and reactions
Kiwe app fast identity verification screen — biometric security feature mockup
London, UK

Design for those who want to become a better version of themselves.

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